Commercial

A short commercial for cellular and Facebook we made in paper cut Stop Motion.

Crew : Yuval Nathan, Guy Ben Shetrit, Merav Bensimon
Fully produced by Animation Home
Production company: We Do Productions – Hamutal Peles
Sound Track: Sofa Sound סופה סאונד

The Bank of Israel is celebrating the transition to electronic clearing of checks in Israeli banks.

The video combines stop motion animation and 3d animation with live video backgrounds, we tried to maintain stylistic uniformity between the techniques.

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A commercial for Verival Organic
Creative and production: Branding & Design – Michal Suday , Nadav Shtreimer
Direction: Yuval and Mreav Nathan – Animation Home
Camera: Ya Studio – Yasmin Peled, Arie Morad
Styling: Nurit Kariv
Animation: Guy Ben Shetrit, Yuval Nathan
Music: “Storm” by Efrat Ben Zur

Sound mix: Sofa sound

  Four spots for a new nostalgic line of milk products by Tnuva.

This is our latest video, which we have done with real fresh plants that has just been picked in nature, and was animated over black velvet.

Festivals: Anima mundi (Brazil), Euganea (Italy), Croq’Anime (France), BornShorts (Denmark), Montreal Stop Motion film festival (Canada), POETRY Films for ZEBRA (Germany), Animix (Israel), Anima’Zik (France), Animasivo (Mexico), TAIS Showcase (Canada)

Awards: Bradford animation festival (UK) – Best music video, Euganea (Italy) – Special mention, Animix (Israel) – Special mention

Credits

Directed : Yuval and Merav Nathan

Production : Yuval and Merav Nathan (Animation Home)

Music by: Efrat Ben Zur

Lyrics: Emily Dickenson (19th Century)

Talent: Efrat Ben Zur

Animated: Yuval and Merav Nathan

Script: Yuval and Merav Nathan

DSLR Camera: Yuval Nathan

Video DOP: Oded Plotnizki

Line producer: Yuli Urbakh

Make up: Emily B

Hair: Lena Martzinovskaya

a series of promos for Channel 24 (The Israeli music channel)

A brief guide for filling the state-guaranteed loan form

An Instructional Video about the state-guaranteed loan for small and medium business in Israel

A promo for “Eretz nehederet” (“Wonderful land/country”) the leading  satire show in Israel in the past 10 years.

The show holds a cast of some of the leading comedians in Israel.

Here is a link to a “Making of” video by MAKO  (Keshet’s site)

four hands has been donated by the production crew. Noteworthy is director Assistants (Arnon) dedication, who despite losing a hand’ kept pushing the crew.

Debora the dresser tightening Kitzis’s suit.

A Ruthless animator

a four spots campaign for Vardinon

passover 2013:

Wake up Collection:

100% cotoon:

An educational film for schools, who instruct pupils how to act in a situation of an earthquake.

a three spots campaign, in purpose to raise awareness of oral health in Israel. initiative of Oral-B brand together with “Clalit Smile” an oral health  dental clinics network in Israel. encouraged by the Ministry of Health.

A rainbow of brushes

making of…

On the shooting stage

The art work by Efrat Nathan, “Flag” from the 70’s inspired us for the idea of duality of the lying/standing, that gives parallel meninges for a single image.

Tests for presenting the idea.

Lighting test

A commercial  for “Leket Israel”, an organisation, who collects food from fields, restaurants, or any place they find wasted food, and deliver it to people who needs it.
It is the first project we shot in our new studio!

These guys didn’t make it in the auditions 🙁

A promo that reveals the new app of HOT cable TV which enables the viewer watching shows through the different platforms.

Gold winner in PromaxBDA 2014

Coming soon the sequel: Beweare of the zombies….

a four spots campaign for Vardinon

Winter:

Passover presents 2013:

100% cotoon:

a three spots campaign, in purpose to raise awareness of oral health in Israel. initiative of Oral-B brand together with “Clalit Smile” an oral health  dental clinics network in Israel. encouraged by the Ministry of Health.

other spots:

Brushing two minutes twice a day

Children:

A segment of a longer internal movie, directed by Michael Shaun Conaway ( Story works) for Coca Cola Europe.

The movie presents the achievements of the company in the continent, and its new products.

For this project we made two other sections in pixelation technique (animated people).

for secrecy reasons we changed the text on the signs, and we cannot  present the two other sections.

The set was made by the talented Yael Komarovski and designed by us.

A campaign of 5 spots for Mako, a news site by Keshet media group.

A three spots campaign, in purpose to raise awareness of oral health in Israel. initiative of Oral-B brand together with “Clalit Smile” an oral health  dental clinics network in Israel. encouraged by the Ministry of Health.

Merav baked the cupcakes…

and Yuval ate them

a four spots campaign for Vardinon. Here are some pictures from the production of this spot. Sivan (Art director) fixes the present while Soraya plays angry birds or something else

Guy Ben Shetrit holds his head thinking “Why in hell I accepted Yuval invitation to join again to one of these crazy projects…” on the left – DOP Ari Amit

animating…

Countdown Promo for The Big Brother 2012

Behind the Scenes of the  Big Brother promo 2012

Maariv newspaper – Critique

A good promo is better than precious content

Big Brother promo, channel 2

 >> Do you wish to know how to make a successful TV brand? how to leverage it? how to create an illusion of an approaching storm? First check out the promo.

Big Brother, for example, is sitting on our entertainment nerves for the past three seasons. Some are addicted, others detest it – and while the tiresome controversy is buzzing, the buzz is doing the job. According to TV criteria, the promo for Big Brother’s fourth season  is a comma of elegant accuracy:  shots of dozens of people in various locations across the country, holding a sign with a date; partly reminiscing, partly dramatic background piano music; only 10 seconds to the end, the familiar opening melody is revealed. With no title nor an explicit logo, no “coming soon!” nor “what the entire country has been waiting for!!” – just date and background music, c’est tous.

It is not the first time that Big Brother promos crack the code; last season, which was weaker than previous ones, the promos created a virtual reality of life and death: If you don’t watch – you wouldn’t know. In an age when the cover is of more value than the content, and echo is louder than sound – the right promo is nothing trivial. In this one, a 43 seconds long promo, all is included: fellows who’ve been evicted from the house as princes of the gutter for no reason whatsoever; masses who devoutly watch fellow anonymous people while, let’s say, they are smoking a cigarette; critics who call out “mother of all evil”; live streamed scandals…

”Remember all this clutter?” hisses the promo, “Here it goes again”. One thing is for sure: a good promo is better than precious content.

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Maariv, p.14, Tuesday, December 20, 2011

A month later, the promo had been copied by  an Albanian TV channel

Picture from the shooting day

Charachter design and classic anumation by Asher Simenhaus

A 60 sec commercial for Goody Products, Inc.  Manufacturer of hair styling tools and accessories

A 30″ comercial, fuccusing on the  Spin Pin product:

a four spots campaign for Vardinon

passover 2013:

Wake up Collection:

Winter:

Interview :The making of Attractive – Aniboom.com

The declaration of the “video of the decade”, at Sultan’s Pool in Jerusalem.

And the winner is…

30″,One of three commercials for Comcast- American cable television

This advertisement intended for the Latin American market. This campaign is based on our Music video Her morning elegance

60″,One of three commercials for Comcast- American cable television

This advertisement intended for the Latin American market. This campaign is based on our Music video Her morning elegance 

30″,One of three commercials for Comcast- American cable television

This advertisement intended for the Latin American market. This campaign is based on our Music video Her morning elegance

  Annie Award winner in 2009

20″ , one of seven commercials for the Spanish National Lottery.

the campaign is based on our music video Her morning elegance.

20″ , one of seven commercials for the Spanish National Lottery.

the campaign is based on our music video Her morning elegance.

35″ , one of seven commercials for the Spanish National Lottery.

the campaign is based on our music video Her morning elegance.

20″ , one of seven commercials for the Spanish National Lottery.

the campaign is based on our music video Her morning elegance.

20″ , one of seven commercials for the Spanish National Lottery.

the campaign is based on our music video Her morning elegance.

20″ , one of seven commercials for the Spanish National Lottery.

the campaign is based on our music video Her morning elegance.